The Benefits of working with a professional marketing translation service provider

Translation demands a deep understanding of both culture and grammar. Translators need to know the habits of the people who speak it and the rules of a language. And even for the most qualified experts, frustration and confusion are familiar feelings.
1. Translating language structure
Every language sits inside a definite structure with its decided-upon instructions. The singularity and complexity of this framework directly associate with the effort of translation. A normal sentence in English has subject and verb agreement. For instance, "she is playing." But not each language shares this construction. In Arabic, subject pronouns become part of the verb itself.
Farsi usually follows an order of subject, then object, then verb.
As a result, translators often have to rearrange, remove and add source words to efficiently communicate in the target language.
2. Translating expressions and idioms
Native terms explain something by way of unique figures or examples of speech. And most highly, the meaning of these unusual phrases cannot be projected by the accurate definitions of the words it comprises.
Many language experts insist that idioms are the most challenging items to translate. Idioms are usually cited as a problem machine translation engines will only partially solve.
Idioms are often quoted as a problem machine translation engines will certainly only partially solve. Preferably, publishers should try to bind the number of native expressions restricted in the content they hope to decode.
But if they insist on keeping these possibly confusing phrases, cultural awareness must be a priority in translator requirements.
3. Translating compound words
Compound words are designed by uniting two or more words together, but the meaning of the compound word may not mirror the meaning of its component words. It is generally ideal to think of them as three separate groups.
The first group of compound words means precisely what is being said. Seashores, crosswalks, and airports are some instances. For the second group of compound words, we mean only half of what is said- in the accurate sense. While a bookworm may appreciate burrowing into a good story, these avid readers don't quickly become an invertebrate species.
The third group of compound words has values that have nil to do with the values of the individual words involved. For example, the English "deadline" mentions the final suitable time to deliver or receive something. It has nothing to do with line or death. And a "butterfly" is neither butter nor fly.
4. Missing Names in Translation
A language may not have a particular match for a certain object or action that exists in another language. In American English, for example, some homeowners have what they define as a "guest room." It is just a space where their requested guests can sleep for the night.
This idea is also commonly seen in other languages but often spoken otherwise. Italians employ a three-word phrase, "camera per gliospiti," while Greeks describe it with the single word "known" instead. Consider this as a primary step towards localization.
5. Two-Word Verbs
Occasionally a preposition and verb will take on a specific, separate meaning when used together. Two-word verbs are common in casual English. Some instances are break in, break down, bring up, shut up, fill out, close up and look up. In several cases, however, translating the preposition distinctly is neither appropriate nor necessary.
6. Multiple Meanings in Translation
The same word may provide different messages depending on how it is used in a sentence and where it's placed. This phenomenon naturally trails one of two patterns.
There are homographs, which sound and look similar but are defined separately. And then, there are heteronyms, which are pronounced and defined differently but look similar.
7. Translating sarcasm
Sarcasm is a cutting, bitter or sharp style of expression that typically means the reverse of its literal phrasing. Sarcasm can cause unfortunate misunderstandings and often loses meaning when translated word-for-word into another language.
Preferably, a publisher would eliminate sarcasm from the source text earlier in translation. But in cases where that style is vital to the content requirements, the publisher should highlight sarcastic passages. Thus, translators can suggest a local idiom that might work better in the native language and will have a chance to avoid literal misunderstandings.
Now that you have understood the major translation and localization challenges, it is time to look for a solution. To assist businesses in selecting top translation and localization solution providers, Acadestudio is the perfect answer.
Translate smarter and faster with the world's leading translation and localization solutions provider. The Acadestudio team offers culturally competent, technically accurate, and linguistically fluent translation solutions to leading manufacturing, automotive, legal, technology, financial, medical, and engineering companies. We help turn our client's translation projects into strategic investments for global success in over 99+ languages.
Apart from translation, we provide transcription, interpretation, subtitling, voice-over, and localization solutions.
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